You can also track the link clicks which is pretty cool. Email Signature You can either put the link in the signature or embed it in anchor text and simply use the UTM parameters and link tracking to report on how well you’re getting business through your email signature. About Me Section for Guest Blog Posts Ever write a blog post where the only link you’re allowed to post that goes back to your site is in the “About the Author” section? That link is VERY important for getting value out of your guest blog post. First, it’s a backlink, which Google likes very much. And Second, it can drive traffic, which can then convert to a user, lead, or customer. But how do you know if it’s performing? What happens if you want to redirect that backlink to a new page,
OPr a custom page dedicated to that audience? If you use a short link, you can at any time add UTM parameters to the link, change the destination URL, and track and report on the clicks and traffic that link is bringing your business. Now I wouldn’t recommend using a generic link shortener here, like a Bitly or a Rebrandly, as that type of Cork House Clearance Services link is likely to lead to a lower level of the index by Google. Use a branded short link for better results. And if you’re concerned about using a short link because it will lower the SEO value of the link, don’t be. Between my explanation on the SEO value of short links on Quora and Matt Cutts’s explanation on how Google treats URL shorteners and 301 redirects, we are fairly certain that nearly 100% (if not 100%) of the “link juice” is being passed through.
How Rebrandly Works Digital Organization You may have a well-organized file and folder system on your computer… But what about the websites and pages that you access through your browser? If you are online regularly, you may as well get organized. Here are some ideas for sorting out your digital life: Create a Short Link for All of Your Social Channels Social Media Channels Does anyone ever ask you for your LinkedIn or Facebook account details, only for you to have to rumble around looking for your own social profile? This is especially troublesome if you have a common name and don’t remember your designated URL. Using a link shortener will instantly and forever solve this problem, and it has for me. All I did was take all of my favorite social channels and create a short link for each of them using the exact name of the social channel as my URL slug.